Singapore, 21 August 2014 –– Lipton, British raised actor and presenter, George Young and The Cufflink Club collaborate to create 16 unique cocktails and mocktails recipes with a variety of Lipton tea, to inspire consumers to experiment different ways to experience tea. The recipes give a new twist to tea drinking by turning hot tea into exciting and uplifting cold beverages for any day and any occasion.

 A Twist to a Classic

The 16 cocktail and mocktail recipes feature a variety of Lipton tea from its signature Yellow Label Tea and Pyramid Tea range. Of the 16 recipes, George Young's signature creations include the sweet and irresistible Maple Twist, refreshingly delicious Mo-Tea-To and the tropical Fruitea Red Crush that is perfect for Singapore's weather.

"We want to showcase the versatility of tea and we are thrilled to work with George Young and The Cufflink Club to create these recipes. Lipton is always looking at creating moments through our tea and we hope these mocktails and cocktails will inspire tea drinkers to create these moments whilst trying these recipes with family and friends," said Miss Susanne Arfelt Rajamand, Marketing Manager, Unilever Singapore.

The process in creating these drinks was an interesting one for avid tea drinker George Young, who had no prior experience as a mixologist. Together with The Cufflink Club, Young created his three signature drinks over a period of two months.

"There's always been tea around our house and for my family it always came with good conversations. I've taken this love for the leaf with me across the globe to Singapore. I love to start the day with the Classic English Breakfast, have a Green Tea before auditions or between takes, and a hot Earl Grey whenever it's available!" said George Young. "I'm also a big fan of experimentation in the kitchen, and now that Lipton has woken me up to the possibilities of combining the cornucopia of flavours that they have in their tea with some fresh ingredients, I'm able to really play and concoct some wonderful new cocktails and mocktails for my family and friends".

The Cufflink Club was a natural choice in the collaboration, renowned for experimenting with unique ingredients and flavours to create distinctive and great-tasting drinks.

"Tea is a wonderfully exciting drink that is very flexible and compatible. Lipton has a wide variety of teas that have a signature aroma and taste and we've leveraged these strengths to jazz up the experience and bring it to the next level by creating exciting drinks for any meal and social occasions", added Joel Fraser, Owner, The Cufflink Club.

Innovation with more than 100 years of tea heritage

With a heritage that dates back more than 100 years, Lipton offers an array of tea-based drinks, from leaf tea to tea bags, today. The classic Lipton Yellow Label Tea, made of the finest blends from Ceylon and Kenya, is synonymous for that unique consistent tea taste and signature aroma.

Although proud of their rich heritage, Lipton is certainly not afraid to innovate. Lipton's experts broke teabag tradition to come up with the Lipton Pyramid tea bag which allows tea leaves more room to move and infuse for a better brew. Each pyramid tea bag contains whole tea leaves handpicked from top two leaves and a bud of the tea plant, flowers, herbs or real fruit pieces and blended to ensure the delicate balance of tea and flavour. The pyramid-shaped tea bag allows optimum room for infusion, liberating the best aroma, colour and taste for the tea drinker.

The Lipton Yellow Label range and Lipton Pyramid Tea range are available at all major supermarkets and are priced from S$5.85 (per box of 100 tea bags) and S$4.95 (per box of 20 tea bags) respectively.  

For receipes by George Young and his cocktail creations, head on to:  https://www.facebook.com/LiptonSingapore#!/LiptonSingapore/app_216168261856099.

Here's the lovely media kit courtesy of Lipton!! Thank You~~